Strategy Development
Project Summary
Problem to be Solved
Approach and Results
Growth Strategy for Regional Bank
Goal was to identify long-term organic growth options, taking advantage of long-term trends
Working with senior executive team, identified core enterprise strengths and weaknesses. Mapped out long-term macro trends inclusive of social, economic, geo-political and competitive factors. Drove top-down assessment of potential opportunities winnowing list from 20 to 5 using customized strategic filter. Developed business cases for top 5 new business ideas and ultimately launched two businesses with highest potential.
Go-to-Market Strategy for Global FinTech Company
Lacking growth in high potential market segment
Prioritized customer sub-segments through developing customer needs map and aligning with company capabilities. Researched competitor offerings. Crafted key tenants of customer value proposition and relevant use cases for the targeted buyer profiles. Authored overall B2B sales pitch given understanding of client needs and priorities. Resulted in sales funnel growth of 15%.
Growth Strategy for Wealth Management Firm
Client was looking to evaluate the expansion of their current offerings, both to meet customer needs and better attract top-level talent
Partnering with client executives, assessed internal capabilities, advisor demand, and external competitor offerings to determine the priority product areas for expansion. The team leveraged interviews, a large-scale advisor survey and comparative analytics to identify products to add. Then, the team scoped partnership options, with a tailored assessment screen. For prioritized options, the team then built out product creation and launch option costs and developed an implementation roadmap for the Board.
Distribution Strategy for Insurance Carrier
Declining profitability in primary distribution channel
The effort included a comprehensive review and recommendations for target end-customers, brokers and product portfolio. Included segmentation of agents and interviews to determine their comprehensive needs. Then, the project focus turned to redesign the operating model and organizational infrastructure to support the new targeted strategic focus. The work resulted in a fundamental restructuring of the sales, underwriting and product teams to drive improved operating efficiency and competitive positioning.